Privacy Policy

This Privacy Policy explains how Purrly handles account, household, cat profile, care, media, Softpaw web funnel, and app-use information when you use the iPhone app or related web surfaces (including marketing and Softpaw web→app onboarding). This policy is published in English only. English is the sole controlling language.

Language

This Privacy Policy is provided in English only. We do not publish official translations. If any unofficial translation appears, English controls.

Information We Handle

Purrly may process parent account details (name, email, auth identifiers), household membership, cat profiles, care logs and alarms, health notes, documents, photos and widget images, typed AI care chat context you send, device/push tokens, purchase or entitlement status when you buy or restore, Softpaw funnel answers and progress you provide in the browser, and app or site diagnostics needed to run the service. Purrly does not request device location, microphone, or speech recognition for the cat product. Purrly does not use a pet-sound translator mic flow.

How It Is Used

We use this information to sync household care data, show care tools, schedule care alarms, provide AI-supported educational responses you request in typing, deliver widget or notification updates, operate accounts and payments, measure product usage and funnel performance (app and web analytics as we enable them), improve reliability, and respond to support requests.

Analytics And Product Insights

We plan to and may use first-party and infrastructure analytics on the Purrly website, Softpaw web onboarding funnel, and iPhone app to understand which screens, steps, and features people use most. That can include product interaction events, coarse device/app metadata, and identifiers needed to connect sessions (for example account id when signed in, or an app/device identifier). Analytics is for operating and improving Purrly, not for selling personal data. When a specific analytics vendor is wired, this policy and App Store privacy labels will name the collection practices in force.

Service Providers

Purrly may rely on cloud, authentication, storage, notification, analytics, app store, payment, and AI infrastructure providers. Those providers process data only as needed to operate the Purrly surfaces you use. Typical processors include: Apple (Sign in, push, App Store billing), Google Firebase (auth, Firestore, Storage, App Check, Cloud Functions), AI model providers for typed care chat (configured with zero-data-retention or equivalent denylisted training where we set them), and—when web checkout is live—Polar as Merchant of Record for web payments, taxes, and refunds.

Retention And Control

Care records remain associated with your household profile until deleted, replaced, or no longer needed for the app feature. You can request help accessing, correcting, or deleting account data by contacting us or following Delete account. Live cloud data is typically removed within 30 days of a verified deletion request; backups purge on a rolling window thereafter.

Children And Household Use

Purrly is intended for adult caregivers who manage cat care. Parent or guardian accounts should control household access. Do not knowingly create accounts for children under the age required by local law without appropriate parental involvement.

Contact

Privacy requests can be sent to long131005@gmail.com.

Questions? long131005@gmail.com